Calad Media
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Calad Media I started my own business "Idealseed Ltd" after 25 years in senior management positions. Initially I had decided to build my website using a well-known own provider, after spending 2 weeks basically getting nowhere, I called CALAD Media, Alex was more than helpful and after discussion the company profile and market sector, I now have a website that provided a catalyst for my company and industry products.

I was genuinely amazed at how quickly Alex researched and developed an understanding of the industry I am involved with.

read more › At CALAD Media, a Falkirk based website design company, we use the full mix of online & digital platforms to help our clients achieve more online, achieving significant growth in many case, helping them make more money online! So how do we do that I hear you ask? Well, below is a short summary of what we do and how we go about it. However, the best way to find out how this is relevant for YOUR business is to get in touch, have a chat and see where that takes us. First impressions count! Your online presence is with you 24/7, so it is crucial to have a visually strong and fully responsive web presence.

read more › Well, in "short", digital marketing, sometimes referred to as "data-driven marketing" is the marketing of a business product or service using digital channels to reach a specific consumer group(s). This is highly targeted marketing, targeting previously identified, if done well, persona groups of consumers likely to be in need of your product or service. The way consumers live, accessing and using their smart phones means that there are almost limitless ways to engage with and market to your prospects.

read more › You are busy, you need to post to your social media accounts to maintain visibility but you just can't get near it. Giving business owners time back to run their business more effectively whilst delivering their corporate message via Social Media. Social Media Management, if done consistently, can help engage with your customers online and also improve your bottom line. With the many projects completed locally in Falkirk & Stirling, leave everything to CALAD Media, your in safe hands. We then review what social media platforms we believe will help you grow and engage with your audience, be that Facebook, Twitter, Instagram, LinkedIn or all of them (or others not mentioned here).

read more › So we all use Facebook (well most of us anyway), so why should I use it for my business? I mean let's be honest, isn't it just about sharing funny videos and pics of your nights out? Facebook has over 2.2 BILLION people, yes BILLION, who access their Facebook account EVERY month. That is a huge audience and advertising directly to YOUR targeted audience can deliver unbelievable results. What you need to know is that CALAD Media have a number of strategies to identify exactly who your target market is and what that target market would be excited/motivated by.

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